Shopify Pricing in India 2026: Complete Price Breakdown and Plan Comparison
Shopify Pricing in India 2026: Complete Price Breakdown and Plan Comparison
It is easier than ever to start an online business in India, but figuring out the real costs can be confusing. If you are looking into Shopify, you may have noticed that the pricing is not as simple as it first appears. The monthly subscription is only part of the story. There are also transaction fees, payment gateway charges, theme costs, app subscriptions, and other expenses that can affect your profits.
India’s e-commerce market is growing quickly, and thousands of new entrepreneurs are choosing Shopify each month to set up their online stores. India is now the third-largest online shopping market in the world, which means there are big opportunities for businesses. Still, to succeed, you need to plan your finances carefully and know exactly what you are paying for.
Recent sector reports show that Shopify stores in India grew by 11.5 percent in the first quarter of 2025 compared to the previous quarter, and by 55 percent over the past year. This growth shows more people are using Shopify, but it also means it is important to pick the pricing plan that fits your needs.
This guide explains all parts of Shopify pricing in India for 2026. We will cover monthly subscription fees, transaction charges, payment processing costs, and other expenses that new store owners might not expect. Whether you are starting out or running a growing business, knowing these costs ahead of time will help you plan your budget and avert unexpected expenses.
Why Indian Businesses Choose Shopify in 2026
Before we get into the details of pricing, it is useful to see why so many Indian entrepreneurs choose Shopify. It is not only about the features. Accessibility, reliability, and the chance to grow in a fast-changing market also matter.
India Online Retail Landscape is Booming
The numbers tell a persuasive story. According to the India Brand Equity Foundation, India's e-commerce market is projected to grow from approximately $125 billion in 2024 to $345 billion by 2030. This explosive growth is powered by increasing internet penetration, widespread smartphone adoption, and a young, tech-savvy population that increasingly prefers online shopping.
Right now, only 4-5 percent of all retail sales in India happen online, which is much lower than the 15-20 percent seen in more developed countries. This gap means there is a huge opportunity for growth. As digital payments and delivery networks reach more cities, the chances for online businesses will keep increasing.
No Professional Skills Required
Shopify is known for being easy to use. You do not need to know how to code or have web development experience to set up a professional-looking store. Shopify takes care of the technical side, like servers, security, hosting, and updates, so you can focus on your business.
This easy access is important for Indian entrepreneurs who may not have technical help or big budgets for custom development. You can get your online store running in just a few hours instead of waiting weeks or months.
Mobile-First Shopping Experience
Most online shopping in India happens on smartphones, with about 70 percent of shoppers using their phones to browse and buy. Shopify knows this and makes sure every theme works well on mobile devices. The checkout is easy to use on small screens, pages load quickly, and navigation is simple.
This mobile-first approach is not simply a nice feature—it is vital for capturing India's growing base of mobile-only internetThis focus on mobile is no mere bonus. It is necessary to reach India’s growing number of people who only use the internet on their phones and may never visit your store from a computer.is protected to the highest industry standards. The platform handles SSL certificates, fraud analysis, and data security automatically. For Indian businesses dealing with sensitive customer information and monetary dealings, this built-in security removes a major burden and potential liability.
The platform also provides 99.98 percent uptime, making sure your store is accessible even during busy periods like DiShopify also offers 99.98 percent uptime, so your store stays online even during busy times like Diwali sales or flash deals. Such reliability is important because any downtime can lead to lost sales.ned for different business stages and needs. Understanding what each plan includes—and more importantly, what it does not include—is essential for making an informed decision.
Note: Shopify is granting a special rate of ₹20 per month for the first three months on the Basic, Grow, and Advanced plans. This makes it very affordable to try out your business idea before paying the regular monthly price.
Starter Plan: ₹399 Per Month
The Shopify Starter plan represents the most economical entry point at ₹39The Shopify Starter plan is the cheapest option at ₹399 per month. However, it is not a full e-commerce solution like the other plans.Ability to sell through social media channels (Instagram, Facebook, WhatsApp)
• Mobile point-of-sale functionality to sell in person using a smartphone
• Access to Shopify's app ecosystem for additional functionality
• Basic order management tools
What You Don't Get:
A full online store website with your own domain and complete branding control. The Starter plan is designed for businesses that primarily sell through social media or messaging apps and just need product pages and checkout functionality. You will be sharing product links rather than directing customers to a fully-branded website.
Best For: Social media sellers, influencers, or businesses testing product ideas before dedicating to a full store. If you already have an audience on Instagram or Facebook and want to add e-commerce tools without building a website, this plan makes sense.
Transaction Fees: 5 percent per sale, which is much higher than the other plans.
Basic Plan: ₹1,499 Per Month
The Basic plan is where most Indian small businesses find their sweet sThe Basic plan is the most popular choice for small businesses in India. It costs ₹1,499 per month after the ₹20/month promotion for the first three months. This plan gives you all the tools you need to run a professional online store without spending too much.main
• Unlimited product listings—add as many products as your business need• Unlimited product listings so you can add as many products as you wantalytics to track sales and customer behavior
• 24/7 chat support from Shopify's support team
• Discount code functionality for promotions and sales
• Manage inventory across up to 4 locations (retail stores, warehouses, etc.)
• Omnichannel selling—sell on your store, social media, and marketplace• Omnichannel selling so you can sell on your store, social media, and marketplaces to recapture lost sales
Transaction Fees: 2 percent per transaction when using third-party paymTransaction Fees: 2 percent per sale when you use third-party payment gateways. Because Shopify Payments is not available in India, you will need to use services like Razorpay, PayU, or CCAvenue.ine store but want to keep monthly costs low. If you are just starting and expect moderate order volumes, the Basic plan provides excellent value.
Grow Plan (Standard): ₹5,599 Per Month
The Grow plan, priced at ₹5,599 per month, is designed for small businesses ready to take their operatThe Grow plan costs ₹5,599 per month and is meant for small businesses that are ready to expand. It includes everything in the Basic plan plus extra features that are useful as your business grows.Professional reports providing greater understanding of sales trends and customer behavior
• Gift card functionality—key for customer retention and holiday marketing
• Abandoned cart recov• Gift card features, which are important for keeping customers and for holiday promotionsnational selling capabilities with better multi-currency support
The Grow plan becomes cost-effective once your monthly sales reach a certain threshold. The lower tranThe Grow plan starts to save you money once your monthly sales reach a certain level. The lower transaction fees can make up for the higher subscription cost, so it can be cheaper than the Basic plan as your business gets bigger.ytics, or companies planning to expand into international markets. If you have a team managing different aspects of the store, the additional staff accounts justify the upgrade.
Advanced Plan: ₹22,680 Per Month
The Advanced plan at ₹22,680 per moThe Advanced plan costs ₹22,680 per month and is made for established businesses with lots of orders and more complex needs. It is a big step up in price, but it offers features that larger companies need.t builder for building tailored analytics dashboards
• Up to 15 staff accounts for larger operational teams
• Third-party calculated shipping rates for accurate real-time shipping costs
• Manage inventory across up to 8 locations
• Advanced fraud analysis tools
• Lowest transaction fees at 0.5 percent
• Automatic duties and import tax calculation at checkout
The Advanced plan makes financial sThe Advanced plan is a good selection for businesses making several lakhs in sales each month. The much lower transaction fees can save you thousands of rupees every month, which can cover the higher subscription cost.ses with high order volumes, complex inventory requirements across multiple locations, or those selling internationally with complex shipping needs.
Shopify Plus: Starting at ₹1,75,000 Per Month
Shopify Plus represents the enterprShopify Plus is the enterprise-level plan, starting at ₹1,75,000 per month on a three-year contract. It isn't simply a pricier version of the Advanced plan. It is a separate option made for high-volume sellers and large companies.e inventory across up to 200 locations
• Unlimited staff accounts
• Fully customizable checkout experience
• Priority 24/7 phone support with dedicated account management
• Sell in up to 50 markets globally with localized experiences
• Wholesale and B2B selling capabilities with custom pricing
• Advanced automation tools (Shopify Flow)
• Custom integrations and API access
• Launchpad for scheduling sales and product launches
Shopify Plus is tailShopify Plus is built for companies making millions in yearly revenue, needing lots of customization, or operating complex multi-brand stores. The platform can handle thousands of transactions per minute during busy times without slowing down.terprises, high-growth brands, or businesses with complex B2B and B2C requirements. If you are processing crores in annual sales and need enterprise-level support and customization, Shopify Plus is worth consideration.
Beyond Subscription Fees: Understanding Additional Costs
The monthly subscription fee is just one component of your total Shopify costs. Several additional expenses can greatly affect your budget, and knowing these upfront prevents unwelcome surprises.
Transaction Fees: The Hidden Tax on Sales
Here is where many Indian merchants get caught off guard. According This is where many Indian merchants are surprised. Since Shopify Payments is not available in India, you have to use third-party payment gateways. This means you pay Shopify’s transaction fees plus the payment gateway’s own charges.transaction
• Basic Plan: 2 percent per transaction
• Grow Plan: 1 percent per transaction
• Advanced Plan: 0.5 percent per transaction
• Shopify Plus: Negotiable based on volume
Real-World Example: If your Basic plan store processes ₹1,00,000 in For example, if your store on the Basic plan makes ₹1,00,000 in sales each month, Shopify’s 2 percent transaction fee is ₹2,000 per month. That is more than the subscription itself. For businesses with small profit margins, these fees add up fast.pay processing fees to your chosen payment gateway. Popular options in India include Razorpay, PayU, Instamojo, and CCAvenue. These typically charge between 1.8 percent and 2.5 percent per transaction, depending on the payment method used.
Typical Gateway Fees:
• UPI payments: Around 0.9 percent to 1.2 percent
• Debit cards: Approximately 1.5 percent to 2 percent
• Credit cards: Between 2 percent and 2.5 percent
• Net banking: Around 1.5 percent to 2 percent
• Wallets (Paytm, PhonePe): Typically 2 percent to 2.5 percent
Combined Impact: When you add Shopify's transaction fees and gWhen you add Shopify’s transaction fees and the payment gateway fees, your total payment processing costs are between 2.3 percent and 4.5 percent per sale. For stores with high sales or large orders, this can mean thousands of rupees in fees each month.om domain (like yourstore.myshopify.com), most businesses need a custom domain to sustain professional credibility and brand consistency. A .com or .in domain typically costs between ₹800 and ₹1,500 annually, depending on the registrar and domain extension.
You can purchase your domain through Shopify or transfer an existing domain from providers like GoDadYou can buy your domain from Shopify or move one you already own from providers like GoDaddy, Namecheap, or BigRock. Even though this is a small cost, remember to add it in your first-year budget.-responsive. These are perfectly adequate for most small businesses starting out. However, premium themes from official theme providers offer more customization choices, advanced features, and unique designs.
Theme Pricing:
• Free themes: ₹0 (limited customization choices)
• Official premium themes: ₹8,000 to ₹30,000 one-time purchase
• Custom theme development: ₹35,000 to ₹2,50,000+ depending on complexity
The decision between free and premium themes depends on your budget and how distinctive you want yourChoosing between free and paid themes depends on your budget and how unique you want your store to look. Free themes are good for testing your business idea before spending money on a premium design.keting, SEO optimization, product reviews, inventory management, customer support, and more. While many apps offer free plans with limited features, most businesses eventually need paid versions as they scale.
Typical App Costs:
• Basic apps: ₹0 to ₹800 per month
• Mid-tier apps: ₹800 to ₹3,000 per month
• Premium/enterprise apps: ₹3,000 to ₹10,000+ per month
Common Apps Indian Merchants Use:
• Abandoned cart recovery tools
• Email marketing platforms (Klaviyo, Mailchimp)
• Product review systems (Judge.me, Loox)
• SEO optimization tools
• WhatsApp integration for customer service
• Inventory management solutions
• Upsell and cross-sell applications
It is easy to accumulate ₹5,000 to ₹10,000 in monthlyYou can quickly end up spending ₹5,000 to ₹10,000 a month on apps without noticing. Be careful to choose only the apps you really need, not just the ones that seem nice to have.ment cost analysis, if your store requires custom functionality beyond what themes and apps provide, you will need to hire Shopify developers. Rates in India are competitive compared to Western markets.
Development Rates in India:
• Basic customizations: ₹1,000 to ₹1,500 per hour
• Simple store setup: ₹15,000 to ₹35,000
• Moderate customization: ₹35,000 to ₹1,00,000
• Complex custom development: ₹1,00,000 to ₹2,50,000+
Custom development becomes necessary when you need uniqYou will need custom development if you want special features like custom calculators, advanced filters, connecting to old systems, or a unique checkout process. While this costs more at the start, it can give your business an edge that standard solutions cannot offer.
Indian pricing for Shopify differs from international markets in several important ways that affect your total costs and available features.
Monthly Subscription Costs
The Basic plan subscription fee in India (₹1,499/month)The Basic plan in India (₹1,499/month) is cheaper than the international price when you convert it in INR. The Grow and Advanced plans, though, cost about the same as in other countries after currency conversion.ifference affecting Indian merchants. Shopify Payments is Shopify's native payment processing solution available in countries like the US, UK, Canada, and Australia. It eliminates transaction fees entirely (you only pay credit card processing fees, which are lower than those of Indian payment gateways).
Without Shopify Payments, Indian merchants face higher costs because Shopify Payments is not available; Indian merchants pay more for payment processing. In the US, a Basic plan user pays 2.9 percent plus 30 cents per sale. In India, you pay 2 percent to Shopify and another 1.8 to 2.5 percent to the payment gateway, so the total is 3.8 to 4.5 percent per sale. Indian Shopify stores cannot access third-party calculated shipping rates. Indian Shopify stores cannot use third-party shipping rates that give real-time prices from carriers. You have to set fixed shipping rates or use apps to get carrier rates, which can make international shipping more complicated. evaluating your current situation and near-term growth projections. Here is a practical decision framework based on common Indian business scenarios.
Choose Starter Plan If:
• You are primarily selling through social media with an existing follower base
• You do not need a full website yet
• Your monthly sales are under ₹50,000
• You want the absolute lowest entry cost to test product ideas
• You are comfortable with higher transaction fees in exchange for lower monthly costs
Choose Basic Plan If:
• You are launching a proper e-commerce store with your own domain
• Your expected monthly sales are between ₹50,000 and ₹3,00,000
• You need basic reporting and analytics
• A team of 1-2 people will manage the store
• You want to keep monthly fixed costs under ₹2,000
Choose Grow Plan If:
• Your monthly sales consistently exceed ₹3,00,000
• You need professional reports to analyze customer behavior and sales trends
• Gift cards are important for your marketing strategy
• You have a team of 3-6 people managing different store aspects
• The lower transaction fee (1 percent vs 2 percent) makes financial sense at your volume
Choose Advanced Plan If:
• Your monthly sales exceed ₹10,00,000
• You need custom reporting capabilities
• You manage inventory across multiple warehouses or retail locations
• You have a team of 8+ people requiring store access
• The 0.5 percent transaction fee saves you more than the subscription cost increase
Choose Shopify Plus If:
• Your annual revenue is in crores
• You need enterprise-level customization and committed support
• You operate in multiple countries with complex localization needs
• You have B2B operations alongside B2C
• Your business experiences massive traffic spikes requiring enterprise infrastructure
Strategies to Reduce Your Shopify Costs
Smart merchants find ways to minimize unnecessary expenses while still accessing the features they need. Here are useful strategies for controlling costs.
Start Small and Scale Gradually
Begin with the Basic plan and take advantage of the ₹20/month promotional pricing for three months. This gives you time to validate your business model before committing to higher-tier plans. You can always upgrade later as your sales increase—Shopify makes plan changes seamless.
Use Free Themes Effectively
Shopify's free themes are professionally designed and mobile-responsive. With some customization through the theme editor, you can create a unique-looking store without spending thousands on a premium theme. Save that investment for when your business proves profitable.
Be Selective with Apps
Before installing paid apps, thoroughly research whether the functionality can be achieved through free choices or native Shopify features. Many merchants accumulate app subscriptions they rarely use. Audit your apps monthly and cancel those not providing a clear ROI.
Annual Billing Discount
Shopify offers a 25 percent discount when you pay annually instead of monthly. For the Basic plan, this reduces your effective cost from ₹1,499/month to approximately ₹1,124/month. Over a year, that is nearly ₹4,500 in savings.
Negotiate Payment Gateway Rates
Once you are processing significant volume, contact your payment gateway provider to negotiate lower rates. Many gateways offer volume-based pricing that can reduce your per-transaction costs by 0.3 percent to 0.5 percent—savings that add up quickly.
Consider Open-Source Development
For custom features, hiring Indian developers who can build solutions using Shopify's open-source tools and APIs is frequently more cost-effective than purchasing expensive apps. The upfront investment may be higher, but you avoid ongoing monthly app costs.
Frequently Asked Questions About Shopify Pricing in India
Is there a free trial for Shopify in India?
Yes, Shopify offers a 3-day free trial that provides full access to all platform features. No credit card is required to start the trial—just your email address. Additionally, after the trial, you can access the promotional rate of ₹20/month for three months on Basic, Grow, or Advanced plans, making it essentially risk-free to test whether Shopify works for your business.
Why is Shopify Payments not available in India?
Shopify Payments operates as a payment processor in countries where Shopify has obtained necessary government authorizations and established agreements with local financial institutions. India's payment processing landscape includes complex regulations and established players like Razorpay and PayU. While Shopify continues evaluating expansion opportunities, Indian merchants currently must use third-party gateways, which results in additional transaction fees.
Can I switch between Shopify plans easily?
Yes, you can upgrade or downgrade your plan at any time through your Shopify admin dashboard. Changes take effect immediately (for upgrades) or at the end of your current billing cycle (for downgrades). There are no penalties or fees for changing plans, making it easy to adjust as your business grows or if you find a plan does not suit your needs.
What payment methods can Indian customers use on my Shopify store?
Through payment gateways like Razorpay, PayU, or CCAvenue, your Indian customers can pay using credit cards, debit cards, net banking, UPI, mobile wallets (Paytm, PhonePe, Google Pay), and even cash on delivery (COD). Most gateways support 100+ payment methods, making sure you do not lose sales due to limited payment options.
Do I need to pay GST on Shopify subscription fees?
Yes, Goods and Services Tax (GST) applies to Shopify subscription fees in India. The current GST rate on software services is 18 percent. This means a Basic plan at ₹1,499/month actually costs ₹1,768.82/month including GST. Factor this into your budgeting calculations.
How much does a typical Shopify store actually cost per month in India?
For a small business on the Basic plan, total monthly costs typically range from ₹3,500 to ₹8,000, including:
• Subscription: ₹1,768 (including GST)
• Apps: ₹500 to ₹2,000
• Transaction fees: ₹1,000 to ₹3,000 (depending on sales volume)
• Domain: ₹100 (amortized annually)
Higher-tier plans and growing stores can easily reach ₹15,000 to ₹30,000 monthly when factoring in all costs.
Is Shopify better than WooCommerce or other platforms for Indian merchants?
The answer depends on your technical expertise and resources. Shopify is easier to set up and manage with no hosting headaches, built-in security, and professional support. WooCommerce is technically free but requires you to manage hosting, security, updates, and troubleshooting yourself. For most small to medium businesses without dedicated technical teams, Shopify's all-in-one approach justifies the monthly cost through saved time and reduced complexity.
Making Your Decision: Key Takeaways
Understanding Shopify pricing in India requires looking beyond the monthly subscription fee to the complete cost picture. Transaction fees, payment processing charges, apps, and development costs can easily double or triple your actual monthly expenses.
For Indian entrepreneurs and businesses, Shopify remains one of the most reliable and scalable e-commerce solutions available in 2026. The platform's user-friendliness, security, mobile usability, and extensive app ecosystem make it especially well-suited for the Indian market's unique requirements.
The key is choosing the right plan for your current stage while keeping your development path in mind. Start with the Basic plan to minimize risk while you validate your business model. Take advantage of the promotional ₹20/month offer to test thoroughly. Once you reach consistent monthly sales above ₹3,00,000, the Grow plan's lower transaction fees and additional features become cost-effective.
Remember that your Shopify costs will evolve as your business grows. What seems expensive now may represent a small percentage of revenue once you reach scale. The platform's flexibility permits you to start small and expand capabilities as needed without switching platforms—a significant advantage over outgrowing smaller solutions and facing costly migrations later.
With India's e-commerce market projected to triple by 2030, there has never been a better time to establish your online presence. Armed with a complete understanding of Shopify pricing, you can take well-informed steps that set your business up for lasting success.